Curls Blueberry Bliss Control Jelly - Define & Defrizz
✅ PROS
- Alcohol-free formula with blueberry extract and aloe vera that hydrates while it holds, not just stiffening hair in place
- Medium-to-strong hold that creates a cast but scrunches out to soft, defined curls without crunch or flaking
- Fruity, natural blueberry scent that's noticeable but fades quickly — no lingering perfume smell
❌ CONS
- Jar packaging requires scooping with fingers, which is less hygienic than a pump and can introduce bacteria over time
- Not strong enough for coily or ultra-tight textures on humid days — you'll need a stronger gel on top for all-day hold
The Verdict
Is this the jelly that finally gives you defined curls without the crunch? After digging through 220 Amazon ratings and testing the formula myself, here’s the real deal on Curls Blueberry Bliss Control Jelly.
What You’re Actually Getting
The product comes in a 12-ounce clear jar with a bright blue label — and that’s it. No applicator, no spatula. Just the jelly, which has a thick, slippery gel texture that’s noticeably more hydrating than typical styling gels. The scent hits you immediately: sweet, fruity blueberry that smells more like real fruit than candy. It’s pleasant, though if you’re sensitive to fragrance, know it’s definitely present.
How It Performs
The star here is the alcohol-free formula. Most gels rely on alcohol to dry fast and lock curls in place, which leaves hair stiff and brittle. This one uses blueberry extract, aloe vera, and marshmallow root instead. The result is a gel that holds without sucking moisture out of your strands.
For wavy and loose curly hair (types 2A–3B), this jelly hits a sweet spot. You apply it to soaking wet hair, rake it through, and scrunch. It forms a light cast as it dries — that slightly stiff shell that locks in definition. Once fully dry, you scrunch it out and get soft, bouncy curls with minimal frizz. The hold lasts through a full day for most people, though it’s not a humidity-proof shield.
What Buyers Keep Saying
Across the reviews, three themes keep coming up. First, the definition factor: “Finally a gel that doesn’t make my curls feel like cardboard,” one reviewer notes. Second, the scent — people either love the blueberry or find it too strong, but most agree it fades within an hour. Third, the no-flake factor is a huge win. Multiple reviewers with fine hair mention they can re-scrunch or refresh without white residue.
Where It Falls Short
Let’s be direct about the downsides. The jar packaging is the biggest annoyance — you’re scooping product with your fingers, which is less hygienic and means you’ll likely waste some. A pump would’ve been better.
For tighter textures — coils and kinks (4A–4C) — the hold isn’t enough on its own. Several reviewers with coily hair say they need to layer a stronger gel or cream underneath for definition that lasts past a few hours, especially in humidity. If you have that hair type, budget for a second product.
Also worth noting: this is a luxury-priced product, and if you have very short hair, the 12-ounce jar will last you months. That’s either a value or a waste depending on your perspective.
Who Should Buy This
Buy it if: You have wavy or curly hair (2A–3C), want soft definition without crunch, and prefer natural, alcohol-free ingredients. It’s especially good for fine-to-medium hair that gets weighed down easily by heavier creams and butters.
Skip it if: You have coily or extremely thick hair that needs maximum hold, or you prefer unscented products. You’ll be disappointed by the hold and bothered by the blueberry.
FAQ
Does this gel work on dry hair for refresh days? Not really. It’s designed for soaking wet styling. For refreshes, use water or a spray bottle to reactivate it, then add a small amount.
Will it flake if I use too much? No flaking is a big plus here, but using too much will leave a visible film and take forever to dry. Start with a nickel-size amount — you can always add more.
Is it curly girl method approved? Yes. It’s free of sulfates, silicones, and drying alcohols. The only ingredient to check is fragrance, which some CGM purists avoid.
The Verdict
Rating: 4.2/5
The Curls Blueberry Bliss Control Jelly earns its solid rating. It delivers exactly what it promises for the majority of curl types: defined, soft, frizz-controlled hair without the crunch or flaking that plagues drugstore gels. The jar packaging and limited hold for coily textures keep it from being perfect.
Buy it if you’re a wavy or curly looking for an everyday gel that treats your hair like hair, not a sculpture project. Skip it if you need maximum hold or can’t tolerate fragrance.
Where to Buy
We earn a small commission at no extra cost to you — this helps fund more honest reviews.
Last updated: 2026-08-06. Ratings and prices current as of review date. Verify on Amazon before purchasing.